Gadgets

The coolest new Star Wars toys from Force Friday



Today marks the second Force Friday. It’s not so much a proper holiday ( the “real” Star Wars Day was a few months ago) as it is a savvy marketing move. Disney started the tradition back in 2015 ahead of the release of The Force Awakens as an opportunity to build hype and announce a bunch of products without giving up too many secrets ahead of the film’s release.

The impending arrival of Episode VII: The Last Jedi has brought a ton of new Star Wars merch, ranging from big names like LEGO and Lenovo to startups including Sphero and littleBits. It’s also offered a little more insight into the upcoming film, including the debut of the BB-9E, a Dark Side sibling of The Force Awakens’ breakout star, BB-8.

Here are a few highlights hitting stores.



Source link

Products You May Like

Articles You May Like

Facebook says Russia did try to meddle in Brexit vote
LinkedIn rolls out its Career Advice mentoring program to US, UK and India
Samsung RF23M8090SG refrigerator review: The salsa moat is dead
Zyl is a photo management app with a few AI-powered tricks
Apple’s visitor center opens to the public

Leave a Reply

Your email address will not be published. Required fields are marked *